Founder Psychology Model

Given this is an experimental tool, results will be kept private and confidential unless you choose to share

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Company Description

Founder has exceptional ability to recruit top talents

Strongly Disagree

Slightly Disagree

Slightly Agree

Strongly Agree

Founder has exceptional conviction even if unpopular

Strongly Disagree

Slightly Disagree

Slightly Agree

Strongly Agree

Founder runs their company effectively day-to-day

Strongly Disagree

Slightly Disagree

Slightly Agree

Strongly Agree

Founder is a quick learner (e.g.doesn’t make the same mistake twice)

Strongly Disagree

Slightly Disagree

Slightly Agree

Strongly Agree

Founder is extremely empathetic towards customers or users

Strongly Disagree

Slightly Disagree

Slightly Agree

Strongly Agree

Founder is a strong storyteller

Strongly Disagree

Slightly Disagree

Slightly Agree

Strongly Agree

Founder exhibits extraordinary grit

Strongly Disagree

Slightly Disagree

Slightly Agree

Strongly Agree

Founder shows extreme humility, whether they are confident or not

Strongly Disagree

Slightly Disagree

Slightly Agree

Strongly Agree

Founder has strong founder-market fit (i.e. has an advantage in their market)

Strongly Disagree

Slightly Disagree

Slightly Agree

Strongly Agree

When making decisions under uncertainty, founder is results driven instead of process driven

Strongly Disagree

Slightly Disagree

Slightly Agree

Strongly Agree

Founder is naturally scrappy and resourceful

Strongly Disagree

Slightly Disagree

Slightly Agree

Strongly Agree

Founder shows agile thinking (i.e. able to rapidly seek and incorporate external market signals)

Strongly Disagree

Slightly Disagree

Slightly Agree

Strongly Agree